Category: Design Thinking

Most people are familiar with public markets — where shares of listed companies and bonds are traded daily by millions of investors. But beyond these traditional investments lies a much larger, and often more rewarding, world: the private markets. 

 

 

What Are Private Markets? 

 

Private markets include investments that are not traded on public venues. These markets span several major asset classes: 

 

• Private equity: Direct ownership in private companies.
  Example: Investing in companies like SpaceX, Stripe, or ByteDance (TikTok’s parent) before they go public. 

• Private real estate: Commercial or residential properties that generate income.
  Example: Co-investing in office towers, data centers, or multifamily housing in major global cities. 

• Private credit: Lending directly to businesses and projects outside the traditional banking system.
  Example: Providing loans to mid-sized manufacturing companies or global logistics firms. 

• Infrastructure: Long-term investments in physical assets that power economies.
  Example: Airports like London Heathrow, toll roads, or renewable energy facilities. 

 

Unlike public markets — where prices change daily based on news and sentiment — private markets are driven by fundamentals: cash flow, asset value, and long-term growth. This provides more stable pricing and a deeper alignment with real-world value. 

 

 

Why Private Markets Matter 

 

Private markets aren’t just different — they’re bigger. While public markets (stocks and bonds) represent around $100 trillion globally, private markets now exceed $300 trillion. 

They also outperform. The graph below shows that over the past 15 years, top-tier private market investments have delivered around 5-7% higher annual returns than their public market counterparts — with less day-to-day volatility.

 

 

 

Tanami Is Opening the Door 

 

Until now, individual investors were mostly shut out — facing large minimums, capital calls, and long lock-ups. 

Tanami is changing that. We give you access to high-quality private market investments with: 

• No capital calls 
• No minimum investment 
• Quarterly liquidity 

This gives you the opportunity to build a smarter, more diversified portfolio — in a simple, digital, and Shariah-compliant way.